Danielle Wanderer
Chief Marketing Officer
Danielle Wanderer, serving as Chief Marketing Officer for Perceptyx since October 2020, has brought a wealth of experience in marketing and strategic planning spanning three decades. She has played a pivotal role in the organization’s marketing strategy by encouraging team building, enhancing cross-disciplinary collaboration, promoting innovation, and delivering quality pipeline to drive top-line growth.
Before joining Perceptyx, Wanderer’s career journey was marked by several positions with companies at key inflection points in their history. As CMO and the first non-founder executive hire at Qualtrics, Dani was instrumental in repositioning the company to CX and building out its first marketing team. Following Qualtrics, she served four years as the Chief Marketing Officer at Quiq, a start-up focused on revolutionizing high-volume consumer-to-enterprise communications through messaging. Starting at $0 in revenue and helping to capture the first 200 enterprise customers in a new category was a great experience.
Dani acquired her passion for B2B SaaS software in 2000 upon joining early-stage RightNow Technologies. After nearly 11 years starting, leading, and building out several new marketing functions at RightNow, going through an IPO, and running global marketing, she helped to ensure a smooth transition following RightNow’s acquisition by Oracle in 2011.
Wanderer’s career began at Hewlett Packard, where she gained foundational expertise in finance, product management, and strategic planning, enriched by her global exposure as a Finance & Marketing Operations Manager in Bergamo, Italy. Wanderer holds an MBA in Finance and a BA in German from the University of Arizona.