The Opportunity
In 2023, Zurich highlighted a need to enhance its employee listening approach. Within their decentralized environment, they sought to gather meaningful insights while making data accessible and actionable for business units.
The Solution
Zurich launched a powerful census survey focusing on efficiency and impact. The approach balanced brevity with depth:
- 28 sentiment questions and one open question in 2023
- Expanded to 30 sentiment questions and two open responses in 2024
- Manager dashboards for teams of six or more
- Curated action steps and learning resources linked to survey themes
Working with Perceptyx, they analyzed how internal mobility influenced engagement, retention, and career progression. This data is helping shape their employee experience strategy while supporting sustainability goals.
The Impact
The redesigned survey program resonated with employees across Zurich's global operations. Participation rose to 85% in 2024, reflecting growing trust in the feedback process. Survey scores consistently surpassed high-performance and industry benchmarks.
HR and Business Leaders actively engaged with the results platform, averaging four accesses per user in the two months after release. This engagement enabled them to translate data-driven insights into targeted improvements and scaling of best practices across the organization.
